Every beer you drink requires yeast during the brewing process. Different yeast strains yield different flavor profiles and styles of beer. That’s where Omega Yeast comes in. Based in Chicago and St. Louis, Omega Yeast grows over 75 strains of liquid yeast for Probrewers and Homebrewers. They’re known for propagating ultra fresh yeast that gives consistent results, as well as their one-of-a-kind strains you can’t find anywhere else. After gaining popularity in their regional market, Omega hired us to redesign their brand identity and position them on a national scale.