Work
Founders
When you start a company, you start a brand. Most branding advice will tell you to stand out. Be bold. Be everywhere. But what if you just want to be real? What if you care more about connection than attention? Here's what I've learned after two decades of helping startups find what makes them special.
Creative Directors
Design agencies bring me in for high-stakes projects that demand precision, speed, and expertise without ego. Whether you need extra design support, an on-brand website, or a temporary teammate, CDs hire me for my skill, collaboration, and adaptability to integrate into their team.
Reductive Design
Rooted in reductive, soulful aesthetics, my work subtracts the unnecessary to reveal your brand’s edge. My transitional style blends modern and classic tones, merging precision, functionality, experimentation, and quirk. I'm obsessed with pursuing mastery of my craft to create timeless designs that intrigue.
